Chicken-In-a-Bun: Max’s Classic Gets Reinvented

Since 1945, the Filipino palate has considered the iconic taste of Max’s Fried Chicken as a classic. Whatever other fried chicken brands come up with, the Max’s Chicken recipe will always have that special place on the Pinoy taste profile only a Max’s can fill.

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Looking for Heart-Shaped Cakes for Valentine’s? Max’s Corner Bakery Has it!

So let’s say you have a creative idea of giving a heart-shaped cake to your special someone this Valentine’s Day (!) ; but don’t know where to get one (?) The good news is that Max’s Corner Bakery has the heart-shaped cakes you are looking for!

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Happy 70th Birthday Max’s Restaurant!

Our family has been eating at Max’s Restaurant since I can remember. They were gatherings that went beyond just a decent meal, they were family bonding moments shared over good food, conversations, and laughters that were cherished through the years.

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Max’s Chicken-All-You-Can Promo is Back!

Let’s get straight to the good news - Max’s Chicken-All-You-Can Promo is Back!

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Sweets From Max’s Corner Bakery on Valentine’s

Valentine’s Day is just 6 days away! Are you thinking of sharing a sweet and heartwarming Valentine’s celebration with someone?

Then Max’s Restaurant has prepared some treats for you and your loved ones! Continue reading →

Sama-Sama Kahit Malayo

Likas sa pamilyang Pilipino ang palaging magkakasama – sa hapunan, sa pamamasyal, at sa iba’t-iba pang okasyon. “Isang malaki at masayang pamilya,” ika nga.

Max's Restaurant in Lipa City, Batangas

Max’s Restaurant in Lipa City, Batangas

Ang aking pamilya ay mula Lipa City sa probinsiya ng Batangas. Doon nagkatagpo ang aking mga magulang at doon sila nagsimula ng kanilang pamilya. Subalit ako’y ipinanganak sa Maynila, dito rin ako nag-aral at nagtapos. Sa makatuwid, dito na ako lumaki…malayo sa kanila. Ngunit tuwing may mga okasyon tulad ng kaarawan at Pasko, sinisigurado kong makakauwi ako.

Ngunit may mga panahon talagang mahirap maiwasan tulad ng nakaraang Disyembre kung saan ako’y nagbagong taon sa Bulacan kapiling ang aking kasintahan at ang kanyang pamilya. Ito ay aming napagkasunduan dahil sa Batangas naman kami nag-Pasko, kasama naman ang aking pamilya.

Max's Restaurant Website & Online Delivery

Max’s Restaurant Website & Online Delivery

Ngayong ako’y nagbabalik-tanaw, bigla kong naalala ang Max’s Restaurant at ang kakaibang paraan nila nang pag-order at pag-deliber. Sa pagsipat ng gamit ang iyong kompyuter o telepono na konektdo sa Internet, makikita na isa sa paraan ng pag-order ‘online‘ ay ang ‘Delivery Now‘ o ‘Deliver Later‘ at pwede ko itong ipa-deliber sa iba’t-ibang lugar sa Pilipinas.

Naisip ko na kahit wala ako sa Batangas sa piling ng aking mga magulang, pwede ko itong gamitin na pang-sorpresa sa kanila. Pwede akong magpa-deliber ng ‘sarap-to-the-bones‘ fried chicken, Kare-Kare, Crispy Pata, Pancit Canton, o kahit Sinigang! Kakaiba, hindi ba!  Para kaming ‘sama-sama kahit malayo!’ 🙂

Max's Chicken on facebook

Max’s Chicken on facebook

Magandang ideya rin ito para sa mga kababayan nating OFWs (Overseas Filipino Workers). Kahit nasaan man sila sa mundo, kahit wala sila dito sa Pilipinas, pwede silang umorder at magbayad gamit ang internet at surpresang darating ang Max’s Chicken sa kaarawan ng kanyang mahal sa buhay o sa pagtatapos ng kanyang anak na parang nandoon din siya sa kasiyahan.

Salo-salo kahit malayo!

Panoorin ninyo ang napakagandang video na ito:

At siyempre, nandiyan parin ang Max’s Delivery hotline 7-9000 para sa regular na pagpapadeliver. Nasasabik na akong subukan ang kakaibang pag-order na ito sa Sino ba ang may nalalapit na kaarawan? 🙂


Coco Martin “Juan Dela Cruz” Back @ Home with Max’s Restaurant.

He’s back home. Coco Martin, although busy taping for his latest and upcoming teleserye at ABS-CBN called “Juan Dela Cruz“, found his way back to a family where he was once a part of – Max’s Restaurant.

Max's Restaurant Presscon with "Juan Dela Cruz"

Max’s Restaurant Presscon with “Juan Dela Cruz”

Not known to many, Coco Martin once served Max’s Fried Chicken dishes to customers in one of Max’s Restaurant branches, specifically at SM Fairview, back in 2001.

Even before his big break in showbiz, he has been getting cameo roles and modeling stints. While still making ends meet, it all started when he was offered to audition in ABS-CBN with Johnny Manahan through a talent-scout whom he met at Max’s Restaurant. 12 years after, he now serves as the celebrity endorser of the well-loved brand – Max’s Restaurant.

Philippine Celebrity Coco Martin

Philippine Celebrity Coco Martin

Since late last year, you would have seen several ‘Coco Martin‘ standees in all Max’s Restaurant branches.

Coco accepting Max's memorabillas

Coco accepting Max’s memorabillas

In a recent press con, it was asked what happens to Piolo Pascual then? After 7 years of being Max’s main celebrity endorser, Piolo remains to be part of the Max’s family. As a Max’s officer mentioned, their endorsers don’t just come and go after a contract, they just “grow their family.” Celebrating their 70th year in two years, who knows, a reunion among Max’s celebrity endorsers might even be possible.

Start of Something New

This is only the start. You might have seen his introductory Max’s TV commercial back in November 2012. This will be followed by a series, the first of which will come out by the end of February or early March of this year. The series focuses on Coco’s relationship with the brand slowly unfolding the ‘connection.’

Pag dumating ang pinaka-love mo, ang sarap!“, exclaims Coco Martin.

Max's Chicken - Coco Martin Ad

Max’s Chicken – Coco Martin Ad

But more than the ‘yummy‘ smile girls giggle over, you would see through Coco’s words and actions. You can see his sincerity and support for the brand that he knows very well by heart and you will feel his humble spirit in joining back a family he once was with  that is Max’s.

Max’s Merienda Mix and Rainy Days

It was a rainy day in Manila last weekend when my girlfriend and I purposely went to Max’s Greenbelt 3 upon Max’s invitation for the online media launch of their Php 95 Max’s Merienda Mix. It was a challenge but we knew it would be worthwhile and fun-filled. We were not mistaken.

Max's Restaurant Team with WIlma Doesnt

Max’s Restaurant Team with WIlma Doesnt

Celebrity and program host Wilma Doesnt was already pumping-up the food blogger crowd when we arrived and the event just started. If you still remember, Lynn Ching alsoo guested for the Max’s Mother’s Day promo last May.

Blogger event niceties aside, Max’s Restaurant presented the main star of the rainy day – Max’s Merienda Mix at only Php 95 in three simple steps: Choose, Add, and Complete.


Start creating your set by selecting from any of the following Max’s Corner Bakery products: Cheese Roll, Ensaimada, or 1/4 Cake slice which can come in any of the following flavors: ube, mocha, mango, chocolate, and jelly.


For the next step, choose a Filipino-inspired main Max’s Classic Merienda dish which would complement well with your Max’s Corner Bakery product. Go Filipino with a small serving of the traditional Max’s Pancit Canton or the rich taste of Pancit Luglog plain. But since it was a stormy day, I choose the third option – the petite champorado (chocolate porridge) with milk


Finally, add the beverage of your choice from regular Pepsi in glass , brewed coffee, or the Filipino-sweet-fancy drink Sago’t Gulaman. I had to pass-up all three however and opted for a glass of hot water because I was feeling a bit under the weather. :p

Max's Classic Merienda's Pancit Canton with 1/4 Sliced Ube Cake

Max’s Classic Merienda’s Pancit Canton with 1/4 Sliced Ube Cake

Fly to the US Promo

Max’s also announced their generous promo where they are giving away 5 pairs of US airfare tickets to 5 lucky raffle winners to all customers availing of the P95 Max’s Merienda Mix promotion.

Surprisingly, it includes accommodations for two and pocket money to go along with it; plus a surprise concert! What more can you ask for?

Lastly, if you’ll add up the bakery product, a main dish, and a beverage, it can sum up to as much as P194 which means the P95 Max’s Merienda Meal Mix promo can save you up as much as P99.

Max's Pancit Luglog with Cheese Roll

Max’s Pancit Luglog with Cheese Roll

Our Max’s Corner Bakery Reached Singapore

Max's Corner Bakery Goodies

Max’s Corner Bakery Goodies

Immediately the next day, my girlfriend and I were on board a plane bound for Singapore and decided to give Max’s Bakery Corner goodies as pasalubong (traveler’s gift) to the honorable Philippine Ambassador to Singapore Minda Calaguian-Cruz whom we will visit at the Philippine Embassy in Singapore. We have been thinking about something Filipino to give her this past few days and something from a known reputable Filipino brand such as Max’s was a good choice.

By the time you are reading this, the Max’s Corner Bakery goods might have well been consumed. So anyway, back in the Philippines, try the new Max’s Merienda Mix every 2pm-4pm until September 16, 2012. :p