Max’s Restaurant: Heartwarming Flavors For Lent *

It’s the season of Lent once again. For Catholics like myself, it is the time of prayer and fasting. And by fasting, this means we should not indulge on meat. Max’s Restaurant, the House that Fried Chicken Built, recently brought its classic Filipino flavors into new and lighter dishes for the Lenten Season. Launched last February 29, I was lucky to be part of the first group to try these sumptuous healthy meals.

Bobby Simborio, Corporate Communications Officer for Max’s Group of Companies

Bobby Simborio, Corporate Communications Officer for Max’s Group of Companies

At Max’s we understand that Lent is a special time for Filipinos. This has inspired us to create our lightest and the most scrumptious fare for lent. These dishes are bursting with flavors, married with the homegrown classic taste that Filipinos love – its a certified gustatory experience for everyone,” says Mr. Bobby Simborio, Max’s Corporate Communications Officer for Max’s Group of Companies as he introduced their latest offering for the lenten season.

As we were the “certified” to first try out these dishes, I was already excited just seeing their posters. My taste buds were ready to check them out. I was intrigued and they didn’t fail me.

Adobong Kangkong Stuffed Tofu

Adobong Kangkong Stuffed Tofu

Max’s Adobong Kangkong Stuffed Tofu

They served the Max’s Adobong Kangkong Stuffed Tofu (Php150) first. As a tofu lover, it is given that I would love this dish but its fresh Kangkong leaves did all the trick in making it a lot better. The shiitake and button mushrooms completed the fare while drizzled in sweet adobo sauce. This would be appreciated by both vegetable or non-vegetable eaters. It’s also a sweet alternative to the sizzling tofu in Max’s menu.

Max’s Cauliflower Puffs

The next one is quite deceiving for the picky young eaters and meat lovers. Max’s Cauliflower Puffs (Php160) may look like a simple puff with crispy stuff inside, but there is a cauliflower dipped in special batter. The vegetable is not immediately visible because it is deep fried and comes up with a special sauce.

The kids who were present during the event didn’t even notice the taste of the cauliflower. I enjoyed this dish because I absolutely love eating veggies. It’s crunchiness was also enjoyable.

Cauliflower Puffs

Cauliflower Puffs

Max’s Sizzling Seafood in Honey Bagoong Sauce

The last dish was so intriguing that it already got me thinking about its taste before they served it. Max’s Sizzling Seafood in Honey Bagoong Sauce (Php265) is so delicious, I stuffed my plate just as much I could consume. It’s made of breaded cream dory, shrimp and deep fried squid rings served with a special sweet sauce, honey and piquant bagoong. It’s a must try for seafood aficionados. I was actually looking for the bagoong taste, but the honey overpowers its saltiness.

Sizzling Seafood in Honey Bagoong Sauce

Sizzling Seafood in Honey Bagoong Sauce

Max's Fried Chicken

Max's Fried Chicken

And of course, we were served with the famous Max’s Chicken.

* Story and photos by Contributor Ria Hazel C. Lumandog of http://sugarsmile.blogspot.com

Try out these heartwarming dishes for lent that are truly divine. 🙂 You may also check out www.maxschicken.com. The Lenten Dishes are now available in all Max’s Restaurants nationwide since yesterday, March 1, 2012.

Max’s Fried Chicken P299 Promo Starts Today

Max's Fried Chicken P299

Max's Fried Chicken P299

Max’s Restaurant, the brand that has given you the ‘sarap-to-the-bonesfried chicken, is offering their biggest chicken takeout promo so far!

Starting today, February 20, 2012, customers can bring home their favorite regular Max’s Fried Chicken for a good take-out deal of PhP299, down from the original P375 price.

“Filipinos have an endearing habit of ‘taking out’ food after they dine at their favorite restaurant. It’s part of our generous and inherent family-oriented nature,” says Bobby Simborio, Corporate Communications Officer for Max’s Group of Companies. “With Max’s Chicken Take-out Promo, we want our customers to bring home the most scrumptious surprise to their families – Max’s “sarap-to-the-bones” Fried Chicken,” Simborio added.

Max's Chicken Take Out Promo

Max's Chicken Take Out Promo

Max’s Restaurant “Chicken Take Out Treat P299” will be available in all 123 branches nationwide from February 20 up to March 31, 2012 only.

Max’s Restaurant Chicken All You Can is Back!

Yes, it’s back! Max’s Restaurant Chicken All You Can will again fulfill its clients’ long-time wish to have the unlimited Chicken Offering “Chicken All You Can” promo again in all of its Max’s restaurant branches nationwide.

Max's Fried Chicken

Max's Fried Chicken

Duration

Starting June 10, 2011, an unlimited home-cooked style Max’s fried chicken will be served from 6:00 pm to 10:00 pm daily until July 10, 2011.

Max’s Chicken lovers should work up their biggest appetite starting today.

Package and Price

Packaged with a glass of Pepsi soda this time, Max’s Restaurant customers can bite into their favorite Max’s fried chicken for P199. You can also upgrade to a bottomless drink for an additional P28.

More to Expect

As part of drumming up its marketing, diners can also watch out for a performance by Max’s employees every 6:00 pm daily to signal the start of the promo.

Max's Chicken All You Can

Max's Chicken All You Can

Bonus Coupons

Max’s is also giving away free P 20 money coupons for every P200 spent during the Chicken-All-You-Can promotion. A maximum of three accumulated coupons per transaction may be used to “purchase” any Max’s products within a year after issuance. You can use this coupons after July 10, 2011.

First Dibs

Food bloggers were invited last night in the Max’s Restaurant Chicken All You Can launch. I was able to consume 4 quarter chicken, or basically a whole chicken. Gulp, that’s out little secret, ok. Here’s the proof from my three other tablemates. 😛

Max's Restaurant Chicken All You Can bone leftovers

Max's Restaurant Chicken All You Can bone leftovers

Check out more details at their website http://www.maxschicken.com/ and Facebook page http://www.facebook.com/maxsrestaurant .

Currently holding the record for the biggest eat-all-you-can promotion ever launched by a single fast-casual dining restaurant in the Philippines, you can expect a beeline at all Max’s Restaurant for this Max’s Chicken All You Can promo this coming Friday.

Restaurant Lenten Season Specials

In light of the Holy Week, which is much observed in the Catholic-dominated Philippines, here is a short list of restaurants’ non-meat lenten season specials:

Have a solemn Holy Thursday and Good Friday ahead.

Lent Season and Max’s Seafood Fest

Being a predominantly Catholic country, one would immediately observe if the lent season is approaching in the Philippines. One of the give-away signs is that restaurants offer their non-meat alternative to their customers. One of the early movers this year is Max’s restaurant which has started offering their Max’s Seafood Fest since yesterday.

Fish Fillet for the Lent

Fish Fillet for the Lent

Fish & Seafood Fest

Max’s has started its Seafood Selections Promo and offers non-meat dishes familiar to the Filipino taste.

The seafood spread include Filipino cuisines like Camaron Rebosado and one of my favorites Sinigang na Hipon.

A wide selection of fish dishes are also part of the option such as Sweet and Sour Fish Fillet, Spicy Laing Tilapia, Fish Fillet in Black Bean Sauce, Sinigang na Tiyan ng Bangus, and Steamed Fish Fillet in light soy.

Max's Seafood Fest Promo

Max's Seafood Fest Promo

“…the timeless flavors of Filipino cuisine and warm memories of sharing these meals with their friends and family. ..this is what Max’s brings to the table with its Seafood Selections Promo… a taste of home with every hefty serving of these traditional recipes,” says Bobby Simborio, Corporate Communications Officer for Max’s Group of Companies.

Seafood Fest Frequency Card

Seafood Fest Frequency Card

Seafood Selections Frequency Card Promo + Chicken-All-You-Can GCs

Max’s also launched a special seafood fest frequency card where each purchase of a qualified seafood selection dish with a glass of Pepsi gets a sticker for a card slot.

From March 8 to April 30, 2011, diners who can complete the six sticker slots will get a free Max’s Chicken-All-You-Can gift certificate.

Frequency Card Promotion Mechanics

Frequency Card Promotion Mechanics

Max's Offering for the Lenten Season

Max's Offering for the Lenten Season

Have a non-pork meat diet with Max’s Seafood Fest and enjoy a meatless Lenten season. 🙂

Max’s Forbestown Opens with Chicken-All-You-Can Promo

New branch Max’s Forbestown in Fort Bonifacio opens its doors with a bang! After its grand launch to the media yesterday. It officially starts it operations today. And to make it more exciting for its loyal customers, they are bringing back the Chicken All You Can fever!

Max's Chicken All You Can

Max's Chicken All You Can

The Chicken All You Can promo is for one day only. So if you are nearby, around the area, or even far away, you can join the Grand Opening of Max’s Forbestown in Bonifacio Global City today – Friday, January 28, 2011.

Chicken All You Can

Chicken All You Can

On a first-come-first-serve basis, enjoy the Chicken All You Can for only P199, inclusive of 1 rice and softdrink from 12nn-2pm, 6pm-10pm (dine-in only).

Chicken-All-You-Can Details:

  • After Chicken All You Can

    After Chicken All You Can

    Chicken all you can fever only at Max’s Forbestown Center.

  • Promotion is only valid on January 28, 2011 from 12:00 NN to 2:00 PM and 6:00 PM to 10:00 PM.
  • All you can eat chicken is inclusive of 1 rice and a softdrink for only P199.
  • First come first served basis.
  • Valid for Dine-in customers only.

Max’s Restaurant – Forbestown

Situated in Taguig’s bustling commercial district, the two-storey branch caters to young urban professionals of Fort Bonifacio and executives of Forbestown community. of course, it still has its ‘sarap-to-the-bones‘ fried chicken, pancit canton, kare-kare and lumpia. You would also notice their own-branded catchup in contrast to the previous Jufran.

Max's Forbestown

Max's Forbestown

Jim Fuentebella - Max's VP Corporate Marketing

Jim Fuentebella - Max's VP Corporate Marketing

Although there are parking spaces nearby, they can easily get filled during rush hours or meal time. So for your convenience, Max’s Forbestown also offers valet services.

Max's Baker's Corner

Max's Baker's Corner

“People come together because of something they all share – the love for good food.”

“We bring this experience to a higher level by offering something new, yet distinctly homegrown to pique our customers’ appetites.  This year, Max’s has ventured into another feat by targeting the young and upscale market of Bonifacio Global City,” says Bobby Simborio, Corporate Communications Officer for Max’s Group of Companies.

Max's Forbestown Center Interiors

Max's Forbestown Center Interiors

Max's Restaurant - the 'House the Fired Chicken Built'

Max's Restaurant - the 'House the Fired Chicken Built'

Max's Forbestown 2nd Floor

Max's Forbestown 2nd Floor

The modern yet traditional architecture of “the house that chicken built” is inspired by the store design of Budji Layug and Royal Pineda while the Max’s service crews uniforms are by internationally-acclaimed designer Rajo Laurel. A visit to the second floor reveals a wider space that can be converted into four function rooms separated by glass panels for business meetings, weddings, christenings, debuts and kiddie parties.

Max's Forbestown Map

Max's Forbestown Map

Max's Restaurant Chicken-All-You-Can

Max's Restaurant Chicken-All-You-Can

Check them out at http://www.maxschicken.com and http://www.facebook.com/maxsrestaurant.

Remember, the Chicken All You Can fever is only for today, so hurry up! Max’s Forbestown is located at 26th St. corner Forbestown Road,  Forbestown Center, Bonifacio Global City, Taguig.

Max’s Crispy Pata Feast Meal – New!

Max’s Restaurant invited NomNom Club for their Blogger’s Night a few days ago. Max’s introduced their new Crispy Pata Feast Meal.

What is it?

The Max’s Crispy Pata Feast is a a complete meal suitable for a group or family of four. The set consists of a serving of Max’s large-sized Crispy Pata, a serving of Sinigang na Tiyan ng Bangus, 4 servings of Rice, 4 softdrinks, and 4 Buko Pandan single-serve cups. All for P865.

Max's Crispy Pata Feast Meal

Max's Crispy Pata Feast Meal

NomNom Says

Crispy Pata Bone

Crispy Pata Bone

Just a few months after their previous promo of “Chicken All You Can P165,” here’s the next one.

Although our table group hoped that the crispy pata meat was more fork-tender, we were able to finish it up nonetheless. 🙂

Undeniably, crispy pata would always be a hit in any Filipino dining table. It was amusing as well that the served crispy pata indeed looked similar to the one in their promotional photos. 🙂

Tiyan ng Bangus

Tiyan ng Bangus

The sauce mix of Max’s was also good and very Filipino with all the common spices. It was also crunchy-crispy, standing true to it’s name.

Ironically, we enjoyed the Sinigang na Tiyan ng Bangus more.

The four chunks of Tiyan ng Bangus meat was immersed in a mildly sour sinigang soup and vegetables.

It was our champion of the night.

Sinigang na Tiyan ng Bangus

Sinigang na Tiyan ng Bangus

It was capped by four servings of solo Buko Pandan served by waiter Kim. Buko Pandan is one of my favorite so I asked for the cup of Buko Pandan they didn’t touch from the other table (sayang naman, di ba?). 🙂

4 Servings of Buko Pandan Solo

4 Servings of Buko Pandan Solo

Max's New Delivery Uniform and Bike

Max's New Delivery Uniform and Bike

Max’s also presented the new uniform set for delivery including the new bike design incorporating the electric and luminescent labels for Max’s delivery.

Savings

If you compute all the items individually off the menu, your total bill would have been P1206; which means savings of P341 if you’ll be having the Crispy Pata Feast meal instead.

Max’s Crispy Pata Feast is currently available (since January 20) until February 20, 2011 in all Philippine Max’s Restaurant branches nationwide for dine-in or take out.