Today is the day – April 24, 2012 – when a gamut of new beverages, food items, and promos start at Starbucks Philippines. Coffee and frappuccino addicts as you are, you ought not be behind the news. Worry not as NomNom Club is here to make sure you are. 🙂

Mocha Cookie Crumble Frappuccino

1) Mocha Cookie Crumble Frappuccino Blended Beverage (Coffee Based)

The Mocha Cookie Crumble Frappuccino blended beverage is your favorite Starbucks Frappunccino roast coffee with chocolate cookie bits made richer with mocha sauce, and vanilla syrup. And as if that’s not enough, it is topped with chocolate drizzle on cookie crumble blended topping.

If I’m not mistaken, this is the first time Starbucks PH is offering  chocolate whip cream.

It’s like a java chip frap with vanilla syrup. It can remind you of Wendy’s frostee as well. 😛

A yummy treat for the chocolate-loving coffee drinker!

* Tall P165, Grande P175, Venti P175

2) Mocha Cookie Crumble Frappuccino Blended Beverage (Cream Based – Zero Coffee)

The same as number 1 above but is cream-based instead of coffee.

Strawberries and Cream Frappuccino

Something for the chocolate lover who wants a coffee alternative; maybe even for kids too. It’s just like your all-time favorite Magnolia Chocolaitwith cookie bits.

Did you know that you also have the option to ‘blend‘ your cream into the beverage (instead of ‘just on top’)?

* Tall P165, Grande P175, Venti P175

3) Strawberries and Cream Frappuccino Blended Beverage

Not really new, it’s more of a focus featured beverage highlighting the However-You-Want-It Frappuccino beverages.

It’s your favorite Strawberries and Cream frappuccino with the option for soy, non-fat milk, or your defualt whole milk.

* Tall P155, Grande P165, Venti P175

4) Sausage Pizza Roll (P95)

Replacing the current sausage roll, this flaky pastry is filled with a smoked frankfurter and cheese pizza sauce. A true comfort food that can easily satisfy that impulsive craving for a quick soft bite.

Don’t forget to have it warmed.

Sausage Pizza Roll

5) Fish and Chips Wrap (P150)

A filling wrap of fish fillet, herbed potato wedges, and dill mustard egg sauce. It’s big and enough to substitute for a full meal. If you’re wondering, the chips is inside. 😛

Fish and Chips Wrap

6) Chicken Grape Almond Salad on Classic Ciabatta Bread (P150)

Available in a Starbucks Philippines stores nationwide, this is a tangy sandwich of chicken, celery, roasted chopped almonds, sliced sundried tomatoes, and interestingly grapes, with lemon-mayo sauce and hints of tarragon and Emmenthal cheese sandwiched by crunchy Ciabatta bread.

My favorite made better with the twist of adding grape slices! It’s the anti-thesis of a boring food, there’s so much in every bite! 🙂

Chicken Grape Almond Salad Sandwich

7) Cookie Crumble Cheesecake with Chips Ahoy (P130)

This is for the cheesecake and Chip Ahoy cookie lovers combined. The baked cheesecake is topped with chunky-chewy Chips Ahoy cookies + chocolate chips with a base / crust made of assorted crushed Chips Ahoy cookies.

However, it’s not type of cheesecake. I’m for the sinfully sweet, smooth, and soft ones.

Cookie Crumble Cheesecake

8) Whoopie Pie (P75)

Whoops, it’s big! And the two bulging eyes seem to beg you not to eat them. 🙂

This redesigned returning favorite from last year is a sandwich of two fudgy dark chocolate cookie cakes filled with white roasted marshmallow cream icing and chocolate chips. At first, it looked like a really sweet treat that’s painful to the tooth but turned out just ok.

Whoopie Pie

Although it’s a bit pricey at P75, the fun factor, specially for the kids and kids-at-heart, makes up for it; somehow. lol

It’s cuteness would also have been multiplied by ten if it was just a quarter of its current size. Who knows, Starbucks Philippines might just come across this blog and have the mini Whoopie Pies next season. 🙂

Cuteness Overflowing: Starbucks Whoopie Pies (Sampler Size)

9) Customizable Starbucks Tumblers: 16 oz. Cold Cup Tumbler (P550)

Twist and turn (step 1). Write (step 2). Erase (step 3). Those are the steps into ‘customizing‘ your ‘customizable‘ (woah!) new Starbucks Tumblers!

After the twist-and-turn, you could remove the outer cup and ‘write‘ your favorite Starbucks beverage label on the surface of inner cup. Common sense also suggests to use a non-permanent white board marker. If you think your favorite Starbucks beverage will not change, like forever, then feel free to use a permanent marker. 🙂

Customizable Starbucks Tumblers (How To)

So lets say that you’re as brilliant as I so you use a non-permanent marker, then you could easily erase it (step 3; pardon the watermark which blocked the ‘erasing’ action) with any tissue paper or cloth.

After which, you simply twist-back the outer cup and viola – give your labelled and customized Starbucks tumbler to your barista!

The Cold Cup tumbler is the one on Step 1 and Step 2A photos.

10) Customizable Starbucks Tumblers: 16 oz. Stainless Steel Tumbler (P1095)

Please see number 9, but you can have hot beverages in these! I want to have this one!

The Stainless steel tumbler is the one on Step 2B and Step 3 photos.

11) Scratch Card Promo (Buy 1 Take 1)

For the first time in Starbucks Philippines history, they’re having a scratch-card based promotion, just like in the lottery. 🙂

From April 24 to April 29 (or until supplies last), buy one Mocha Cookie Crumble Frappuccino Blended Beverage and get one scratch card to win an exciting treat that you can use for your next Mocha Cookie Crumble Frappuccino Blended Beverage purchase!

Scratch card redemption is until June 11, 2012.

Starbucks Scratch Card

Prizes in the scratch cards can be

• one free add-on
• double free add-ons
• buy-one-free-one beverage!

12) Starbucks Happy Hour / Frappuccino Happy Hour (50% Off)

The Starbucks Happy Hour is back! Your favorite Starbucks However-You-Want-It Frappuccino Blended Beverage will be at half-price EVERY MONDAY from 2PM to 6PM from April 30 to May 28, 2012!

Starbucks Happy Hour

Starbuck's Love Fernandez

The long lines will surely be back, but this time, instead of the previous 2 hrs, you’ve got more time allotment of 4 hrs!

That’s a DOZEN of new things to remember at Starbucks Philippines starting today – April 24, 2012 (except for the Starbucks Happy Hour which starts April 30)! Hmmm…which one to try first? 🙂

Customers await this time of the year for the return of their favorite Starbucks Christmas products and to start collecting stickers to redeem their favorite Starbucks Planner 2012. But before I reveal the 2012 Starbucks Shared Planet Planner, let’s take a look at the old Starbucks Planners of the past 8 years. 🙂

2012 Starbucks Planners

Thanks to Starbucks, I was privileged to join a group of bloggers at the recent unveiling of the 2012 Starbucks Planners! Everyone was excited to see how the 2012 planner would look like!

Now, on its 9^th year, and for the first time, this year, your favorite Starbucks Planner will be available in five (5) unique covers (Polar, Cherry, Spruce, Bamboo and Oak).

Starbucks Shared Planet

The design and materials used reflect this year’s Starbucks Shared Planet theme.

Starbucks Shared Planet is the company’s commitment in doing business in ways that are good to each other and the planet. This year’s planner supports these pillars through the Ethical Sourcing, Environmental Stewardship and Community Involvement.

The planner was produced in a facility that is FSC (Forest Stewardship Council) certified. This is an organization established to promote responsible management of the world’s forest. How cool is that? 🙂

Features and Designs

This year’s planners are made from recycled paper and engineered wood cover.

Starbucks Planner is Hard bound and has Strap

It is hard bound, light and handy. The size is small enough to fit in your bag. It also has a strap to hold your planner.

Moreover, each planner comes with a pouch – you can place a pen, money or even your mobile phone inside. It is available from light to dark color.

Aside from the sleeve, it comes with a cute bookmark and a freebie – nine (9) different coupons that can be redeemed at all Starbucks stores in the Philippines in 2012.

Starbucks Planner Coupons

At the back is a pocket to keep your coupons.

Starbucks Planner Pages

Starbucks Planner for a Cause

The Starbucks Planner 2012 was made for a cause! For every planner redeemed, a donation will be made to Spark Hope, a program for early childhood care and development in partnership with UNICEF.

Exactly three days from now, you can avail of a Starbucks Christmas traditional  promo card and collect stickers! From November 3, 2011 to January 8, 2012. One sticker is awarded for each Starbucks beverage purchase.

How To Get A Starbucks Planner and Coupon Redemption

Customers have two (2) options in collecting stickers to redeem one (1) Limited Edition Starbucks Coffee 2012 Planner.

• Option 1.  Collect stickers by purchasing nine (9) Christmas beverages plus eight (8) core beverages except bottled drinks.

• Option 2.  Purchase 23 core beverages aside from bottled drinks

Starbucks Planner 2012

* Words and photos by Marjorie Pineda, Contributor

The Starbucks Planner tradition begins on November 3! Support the cause, buy a drink, collect stickers and have your Merry Christmas and a Planned New Year with the 5 Starbucks 2012 Planners! Which one will you choose? 🙂

The Philippines will join Japan as the second country in Asia to offer Starbucks VIA® Ready Brew starting September 15, 2010.  Starbucks Japan launched Starbucks VIA last April and has sold more than 10 million sticks since then.

So What Is Starbucks VIA Ready Brew?

Is it just another instant coffee, perhaps a little more classier?

Starbucks VIA Ready Brew - Columbia Variety

Starbucks VIA Ready Brew is said to be made from high-quality 100% natural roasted arabica beans in instant and microground form.

Since it is yet to be available, we can only guess the actual taste. But based on the description, Starbucks VIA Ready Brew sets a high expectation of the product being made with “100 percent natural roasted arabica coffee.” We know for a fact that arabica coffee holds much flavor than most other specie of coffee beans.

The Starbucks VIA Ready Brew varieties that will be available in all Starbucks Philippines coffee shops are Colombia, Italian Roast and Decaffeinated Italian Roast.

“Other instant coffees taste flat and lifeless. Starbucks VIA® Ready Brew is different – it’s full-bodied and flavorful, just like the Starbucks® coffee you know and love… We microgrind the coffee in a way that preserves all of their essential oils and flavor.” – starbucks.com

How To Prepare Your Starbucks Instant Coffee (Photo from Starbucks.com)

On Market Opportunities

Starbucks VIA Ready Brew - Italian Roast Variety

Starbucks (NASDAQ: SBUX) announced that the Philippines will be the fourth market to offer Starbucks VIA® Ready Brew.

“We know there is a significant opportunity in the Philippines marketplace for Starbucks VIA® Ready Brew since nearly 100 percent of retail coffee sales come from instant coffee*,” said Howard Schultz, chairman, president and ceo, Starbucks Coffee Company.  “We know rapid innovation for Starbucks VIA® and creating opportunities to further increase awareness and trial of Starbucks VIA® broadens our overall customer base both in the U.S. and in international markets.”

Just like a fresh-brewed cup of Starbucks® coffee, Starbucks VIA® is made with a proprietary, U.S. patent-pending technology to preserve the coffee’s flavor. We can expect more varieties in the future as Starbucks pursue innovation around the Starbucks VIA® platform.

Judgement

Surely, Starbucks Coffee fans and patrons in the Philippines will flock Starbucks coffee stores on September 15 in anticipation of the arrival of Starbucks VIA Ready Brew. What do you think? Will Colombia, Italian Roast or the Decaffeinated Italian Roast variety capture the Filipino Starbucks lover’s taste? 🙂