Eat Beyond Nourishment: Eats For Joy!

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Eat Beyond Nourishment: Eats For Joy!

Kraft Foods Philippines (KFP) is driving the purpose of eating food beyond nourishment and pleasure through “Eats For Joy!”

East for Joy Launch @ Chili's: Hpsts Marc Nelson & Miriam Quiambao

East for Joy Launch @ Chili’s: Hpsts Marc Nelson & Miriam Quiambao

In partnership with World Vision, KFP, which is now part of Mondelez International, is bringing joy to you as well as others in need. “Eats for Joy!” is a program with partner restaurants wherein for every purchase of a participating dish with Oreo grinds and KFP cheese, a portion of the proceeds will be donated to World Vision on your behalf.

This is a worthy cause. We’re thankful for the partnership with KFP through “Eats for Joy,” shares World Vision Interim National Director, Filomena Portales.

Eats For Joy!

Launched earlier this month, “Eats for Joy” partnered with top restaurants including Chili’s, J.CO Donuts, Amber Golden Plate, Magic Melt and Lots-a-Pizza. Until December 2013, these partner restaurants will be serving special dishes made with KFP’s Oreo cookies and cheese products.

Here are some of the special dishes which you can order from the partner restaurants:

  • Chili’s
    • High and Mighty Pie
    • Oreo Chocolate Sundae
  • Mondelez Philippines

    Mondelez International

    Amber Golden Plate

    • Pichi-Pichi with Cheese and Spaghetti
  • Lots-a-Pizza
    • Any Pizzas such as Great Manhattan
  • J.CO Donuts
    • Oreology donut
  • Magic Melt
    • Ensaymada

KFP aims not only to be a supplier or customer. We aim to be a valuable business partner and ally in growth,” explains KFP Sales and Strategy Director Ashish Pisharodi. “We created the “Eats for Joy” program with our partners so that we have a common platform not only to promote our delicious brands and their restaurants, but more importantly, so that we can all create delicious moments of joy together.

Mondelez Officials and World Vision

Mondelez Officials and World Vision

Kraft Foods Philippines to Mondelēz Philippines

Later this year, Kraft Foods Philippines is changing its name to Mondelēz Philippines as part of its brand global alignment. But moreover, KFP is also celebrating its fifth decade which is also being celebrated in part with “Eats for Joy” by giving back to the community.

That’s 50 years of delicious moments enjoyed by Filipinos through our brands. For making us a part of your moments of joy, we want to give back to our community. We hope you enjoy the dishes we have prepared through “Eats for Joy” and be a part of creating joy through our partner, World Vision. Whenever you taste a dish from participating restaurants, you get to help those in need through the Foundation,” shares KFP Category Sales Assistant Manager Regina Calpo.

Check out more from http://www.mondelezinternational.com/ph

Join Kraft's Eats For Joy!

Join Kraft’s Eats For Joy!

Beyond Nourishment

Eats for Joy” goes beyond filling your hungry tummy – but others’ as well. So what are you waiting for? Choose from among Chili’s, J.CO Donuts, Amber Magic Plate, Magic Melt, Lots-a-Pizza, Figaro, Magoo’s Pizza, 3M Pizza, Aristocrat Bakeshop, Café France, Plato Wraps and 41 other partner establishments in Luzon, Metro Manila and the Visayas and enjoy their Oreo and cheesy dishes!

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Jonel Uy is the EIC of NomNomClub.com and Managing Director of #DigitalCircles.asia, a social media marketing agency. On Mondays, I teach IT classes at Grace Christian College. Know more @ JonelUy.com Tina Quines, on the other hand, is a contributing writer.

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