SM StreetFood Fest Starts Anew this 2018!

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SM StreetFood Fest Starts Anew this 2018!

Our favorite collection and showcase of the best streetfood fare is back! Now on its 3rd year, SM Hypermarket brings back the SM StreetFood Festival 2018 with the recently concluded grand launch!

SM StreetFood Festival 2018

The SM StreetFood Festival 2018 Grand Launch was a showcase of the Philippines’ best brands, 50 of your favorite street food stalls, and some celebrities!

SM StreetFood Fest 2018

Bibingka, Kakanin, and More @ SM StreetFood Fest 2018

Filipino favorite streetfoods that were available included Ilocos empanada, takoyaki, okonomiyaki, grilled liempo, leche flan, sisig, boneless bangus, lumpiang shanghai, lechon, and burgers!

You should not miss the following either: shabu-shabu, pizza, pasta, banana cue, saba con hielo, shawarma, crispy crablets, gambas, samu’t saring kakanin, nachos, chicharon and many more!

If you are a regular customer of SM Eats, you would also see your favriotes such as the “National MeryendaTuron with Langka, cheesy corn, ginataan bilo-bilo, affordable rice meals, kwek-kwek, lumpiang toge, and other must-try’s Siopao Sarap and Soft-Serve Ube Ice Cream.


Hotdogs and Sausages are iconic Streetfood Fares!




Chicharon! (Crispy Pig Skin and similar variants)

More than Just Streetfood

Top notch celebrity chefs were also present in the likes of the kusina master himself, Chef Boy Logro and Chef Jose Sarasola!

They gave cooking demos showcasing creative ways of using everyday ingredients and other secrets to their food masterpieces.

Some shared food recipes with twists on favorite products. the stage was practically open for all including the participants of the SM Street Food Recipe contest who were aided by the idol sa kusina himself.

Celebrity Chefs

Celebrity Chefs in the House!

SM StreetFood

More StreetFood!

The winner was selected from those who posted a photo of their signature dish on Facebook with the recipe and the hashtag #SMStreetFoodRecipe a few days prior to the grand launch.

Aside from sharing the same stage with Chef Boy Logro the winner brought home special grocery packs.

Festival Promo Packs

The festival also featured fun activities, games, and special promos courtesy of the Philippines’ biggest brands like Nestle, San Miguel, Unilever, Alaska, Century, Del Monte, P&G, Monde, Bounty Fresh, CDO, Farm Fresh, and Mekeni.

SM Hypermarket

Special Promo Packs

Home Cooked Meals

Home Cooked Meals!

Fruit Juices

Fruit Juices on plastic cups!

SM Promo Packs

SM Promo Packs with Discounts and Freebies!

The promo packs from these brands made the food shopping even more exciting and economical with the special special bundles, promos with freebies, and discounts up to 30%.

Moreover, shoppers took home exciting prizes after completing the stamp card that serves as a guide through the event’s delicious journey. The event gave away grocery packs to shoppers who shared their SM Street Food Festival moment on Facebook.

Gourmet Tuyo

Gourmet Tuyo

Fried Squid

A Whole Fried Squid from Abandon Ship


Empanada Espesyal!

SM StreetFood Fest 2018

SM StreetFood Fest Prizes and Freebies

Celebrities & Food

TV personalities and stars also graced the SM Hypermarket Streetfood Festival led by Daniel Matsunaga. Host Kalad Karen and fitness advocate Johann Ludovica was also there. More personalities are also scheduled for the following roadshows:

  • SM Mall of Asia – August 24 (Grand Launch)
  • SM City Clark – September 1-2
  • SM City Baliwag – September 15-16
  • SM City Fairview – September 29-30
  • SM Center Pulilan – October 12-14
  • SM Mall of Asia – November 2-3 (Grand Finale)
Daniel Matsunaga

Celebrity Daniel Matsunaga


Samalamig: Colorful Juice Drinks

Ube Halaya

Ruben’s Ube Halaya @ SM StreetFood Fest!

Get more updates on SM Markets Facebook –

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So if you’re looking for the perfect place for anyone looking for good food, great promos, and awesome experiences with friends and family, then see you soon at any of the roadshows and the SM Hypermarket Street Food Festival 2018 Grand Finale on Nov 2 and 3, 2018!

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Jonel Uy is the EIC of and Managing Director of, a social media marketing agency. He is also an IT Instructor at Grace Christian College. Know more @

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