SM Hypermarket Street Food Festival Concludes a Festive 2017!

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SM Hypermarket Street Food Festival Concludes a Festive 2017!

It all started in August of 2017 when SM Hypermarket launched the Street Food Festival a few months ago in SM Mall of Asia, Pasay City.

This was then followed by a series of road shows in many different SM Malls across the Philippines such as SM City Clark and SM Center Muntinlupa, among others. And for the grand finale, the streetfood fest came back to where it all started – the Music Hall of Mall of Asia!

SM Hypermarket Street Food Festival 2017 Grand Finale

With November 1 being major holidays here in the Philippines, SM Hypermarket welcomed back the Metro Manila residents back with a blast with the Grand Finale spread of the SM Street Food Festival on November 2 & 3, 2017!

SM Street Food Festival 2017 Grand Finale

SM Street Food Festival 2017 Grand Finale

SM Eats

SM Eats represent! ūüôā

Street Food

Street Food Colors

SM Hypermarket

Showcase inside SM Hypermarket


Tusok-Tusok” on Sticks

Street Food Fest

Street Food Fest for All Ages!

The Grand Finale was overflowing with servings of different streetfood fares and cuisines care of leading food suppliers in the metro. The street food culture perfectly sums up how much Filipinos love food.

Anything goes, different styles of cooking, sensational mixes of flavors and ingredients, fusing foreign with local techniques to create very Pinoy versions of tempting dishes that are deliciously satisfying but still very practical and affordable.

Be it isaw, adidas, tokneneng, lechon, bananaque, barbecue (BBQ), crablets, quek-quek, sago-gulaman, and more! Of course, we have to make sure the street food are hygienic and adheres to good food quality too! Not to mention the crowd favorite Turon and ice cream form SM Eats.


Unilever Booth

Nestle Maggi

Nestle‘s Maggi

Buy Big Save Big

Buy Big Save Big

Rite n' Lite

Rite n’ Lite Booth

Highlands Corned Beef

CDO & Highlands Corned Beef

San Miguel Purefoods

Purefoods (on left) and Century


Alaska Booth

Farm Fresh

Farm Fresh Booth

Nestle Temptations Ice Cream

Nestle Temptations Ice Cream Booth

These are just among some of the reasons why the Philippines is among the top food destinations in the world.

The showcase at the Music Hall was also surrounded by partner brands such as Unilever‘s Knorr, Nestle, Maggi, San Miguel Purefoods, CDO, and Bounty Fresh, among others. They held programmes, contests, games, and provided entertainment throughout the 2-day festival to the cheer of food lovers and the crowd.

Street Food & More!

Moreover, an impressive menu of celebrities added more spice to the already flavorful series of events. Among the familiar faces from the launch to the grand finale were Empoy Marquez, Alessandra De Rossi, Chef Boy Logro, and Alden Richards.

Bounty Fresh

Bounty Fresh Booth


Delimondo Booth

SM Christmas Packs

SM Christmas Baskets

SM Mall of Asia

SM Mall of Asia


SPAM & Skippy Booth

Promo Packs

Promo Packs

Farm Fresh

Siomai & Vigan Longganisa form Farm Fresh

Mama SIta's

Mama Sita’s Booth

Dazz Dishwashing Liquid

Dazz Dishwashing Liquid

In the finale. celebrity chefs held cooking demonstrations led by Chef Boy Logro featuring different dishes ranging from impressive potlucks to easy-to-make merienda for the family.

Other supportive brands included Alaska, Century, Del Monte, Farm Fresh, Joy Dishwashing, Delimondo, Mama Sita’s, Selecta Ice Cream, Federated, Arcy, Nestle Ice Cream Temptations, Clara Ole, Mekeni, and Dazz Dishwashing Liquid.

Favorite celebrities Loisa Andalio, Chef Jose Sarasola, Zeus Collins, Mikael Daez, and the PBA’s Star Hotshots also graced the event.


Nuts & Pulutan Picks!


Kakanin For The Win!


Tokneneng Alert!


MakiKani Paradise

SM Street Food Festival 2017

SM Street Food Festival 2017 Grand Finale

SM Street Food Festival 2018

See you again next year at the SM Street Food Festival 2018

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Congratulations to SM Markets, and SM Hypermarket in particular, for the success of the SM Street Food Festival 2017! We hope to see you again next year at the SM Hypermarket Street Food Festival 2018!

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Jonel Uy is the EIC of and Managing Director of, a social media marketing agency. He is also an IT Instructor at Grace Christian College. Know more @

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